Electricals & Home Appliances

Electricals & Home Appliances

Counterfeiting is a major problem in the electrical and electronic products industry. From components like fuses and cables to home appliances and professional work tools, no product is safe from counterfeiting. These fake products are often made with low-quality materials and are not safety checked, posing a serious risk to consumer safety. They can also be ineffective, leading to decreased performance and customer satisfaction. The sale of counterfeit electronic parts has increased significantly in recent years, resulting in significant costs for the industry including the cost of mitigating counterfeiting risks, replacing failed parts, lost sales, and damage to brands and business reputations. 

Proact Business Intelligence offers services to protect electrical and home appliance trademarks, with a team of anti-counterfeiting specialists and advanced technologies to quickly identify and take action against counterfeiters